I am a strong believer that the bun of the burger is as important as the meat patty. The bun should be light, fluffy, soft and with a slight addictive sweetness that makes you want to come back for more. A brioche is too heavy for a real gourmet burger like our Gourmet Cheeseburger; so I set myself the task of creating the perfect burger bun. I will let you be the judge of it. I found the bread improver made a significant difference to the texture of the bread and recommend the Simply No Knead brand. This dough can also be rolled into eight finger buns for hot dogs.